United States Destination marketing organization

1 united states

1.1 organization
1.2 services
1.3 marketing initiatives
1.4 puerto rico

united states

in united states, convention , visitor bureaus (cvbs), financed through bed taxes or members, perform destination marketing. every u.s. state , every larger city , county has own cvb.

organization

although many government , chamber of commerce bodies market destinations visitors , meeting planners, u.s. convention , visitors bureaus (cvbs) independent non-profit organizations.

services

typically, convention , visitors bureau provides information destination s lodging, dining, attractions, events, museums, arts , culture, history , recreation. provide bus services, insider tips, top ten attraction , activity lists, blogs, photos, forums, free things do, season-specific activity suggestions , more. organization works tourists , meeting planners provide valuable information on local area. goal make visitor s trip or conference attendees meeting more enjoyable , rewarding experience. in many locations, work closely convention center offer large spaces larger meetings, trade shows, , conventions can accommodated in single hotel. usually, these organizations have local office 1 can find maps, brochures, travel professionals, local insight, visitors guides, souvenirs , more.

marketing initiatives

a convention , visitor bureau s marketing initiatives typically achieved through following: trade association marketplaces, web pages, advertising, distribution of promotional , collateral material, direct sales, hosting familiarization tours journalists , travel industry personnel, , sponsoring other hospitality functions. target decision maker of these marketing initiatives not typically resident in community. often, if visitors going spend night in hotel, reside @ least 100 miles away. thus, marketing activity takes place or directed outside convention , visitors bureau s community. convention , visitors bureaus in larger destinations market nationally , globally, while smaller cities may focus on state, region, or specific niche tourism markets.

puerto rico

the puerto rico convention bureau (prcb) non-profit organization established in 1962 drive meetings, conventions, trade shows , incentive groups puerto rico.